Business Owners trust Sonnet Advisors

Sonnet Advisors accelerates success for business entrepreneurs.  

My name is Craig Miller.  I’m a digital and business transformation expert, former M&A advisor, active angel investor and board member.  Sonnet Advisors was founded to help small and medium-sized business owners optimise their businesses to reach their goals.

We do this by implementing proven processes to scale business operations and by leveraging the latest technology to capture productivity improvements and automate non-strategic tasks. Each of these significantly boosts profitability all while improving your work-life balance. 



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  • Strengthen Your Negotiation Skills
  • Boost Operational Productivity
  • Maximise Scalable Business Growth
  • Enhance Decision-Making Acumen
  • Master Financial Management
  • Capture Time Through Outsourcing
  • Develop Your Growth Roadmap

I have achieved a number of successful milestones in the corporate world, including starting more than half a dozen companies as well as some notable digital and business transformations for some very large corporations.  This first-hand experience selling and delivering transformation initiatives has unlocked hundreds of millions of dollars of value for large corporates.  I wanted to combine that track record with my entrepreneurial passion to work with smaller growth-stage companies.  

 

My true calling is to guide owners of small and medium-sized businesses to achieve their goals for success and fulfilment.

 

My approach isn’t just some dry theory; it’s about practical, actionable strategies tailored to the unique challenges and strengths of your business.  Through many investments, directorships, coaching engagements and hands-on roles, I’ve had the privilege of witnessing many owners of growth-stage companies transform themselves from being overwhelmed by the daily grind to becoming industry leaders with a clear vision for the future of their company.

 

I am excited to offer two main pillars through my services. The first pillar is a comprehensive coaching program, designed to  overcome your specific business challenges and accelerate you towards success. It’s not just a coaching service—it’s a partnership, where your growth is my mission.  Schedule a call.


The second pillar is my Scale Masterclass, an immersive experience designed to revolutionise your business operations and marketing strategies. One key component we’ll explore is the power of AI and automation, particularly through the use of chatbots. These incredible tools can transform your customer interactions, streamline inquiries, and even boost sales, all while saving precious time and resources. Embracing chatbots could be your game-changer in achieving efficient, responsive, and cost-effective customer service.  Sign up here.


If you’re looking to kickstart the New Year 2024 with unprecedented growth, a competitive edge, and a tech-savvy approach, this is for you. The program is customised to align with your objectives, ensuring that every session brings you one step closer to your goals.


Should you prefer a more personal touch, I also offer one-on-one strategy consultations. We can delve deep into your business blueprint, integrate advanced tools like chatbots into your customer service strategy, streamline your operations, and set you on a path to sustainable success.


Curious to learn more? Feel free to reach out!  Schedule a call.


Elevate your business and realise the success you’ve earned.  Let’s embark on this journey to achieve your dreams together!

Here’s to your success!


Craig


Meet Craig Miller - founder of Sonnet Advisors

"Understanding how your business will be valued is the best first step in preparing for growth.  It will give you a roadmap for making calculated, targeted changes that create value. Take control of the most significant financial event in your life and focus your actions and energy on the areas that will create the greatest value."

Craig is a seasoned executive with over 25 years of professional services, startup, and M&A experience at three Fortune 50 companies, buying, selling, and building businesses:

  • Mergers & Acquisitions banker for JP Morgan
  • VP Global Business Development for Adecco
  • Sales Director at Microsoft Consulting

A deal-maker and active angel investor, Craig invests in and consults with early-stage startups and growth companies in Switzerland, the UK, France, Canada, and the USA.

He is an active property investor, the founder of advisory, property and e-commerce businesses, is an Advisor and Director in a number of companies, and a member of the mergers & acquisitions network, The Harbour Club.

Craig is on the Board of Directors of CMG Clean Tech SA, a publicly listed company on the Paris Euronext stock exchange. He has an MBA from Harvard Business School, a Mechanical Engineering Degree from McGill University, and Leadership Certificate from IMD in Switzerland.

Craig lives with his wife and youngest two of six children in canton Zurich, Switzerland.